About Us

Social Habit Marketing is a digital marketing agency headquartered in Houston, Texas, founded by creatives and strategists who believe data-driven creativity is the foundation for solving complex marketing challenges. Our work focuses on capturing attention and actionable data, then converting engagement into measurable, repeatable business growth.

Two fashionable women posing in front of a framed painting of dancing nude figures in a dimly lit room with red walls. Social Habit Marketing Hope and Marxli

Who we are

Social Habit is built on a culture of ownership, precision, and continuous improvement. We value clear thinking, accountable execution, and creative work that is grounded in data and results. We strive to build systems and partnerships that scale by raising the standard for our clients, our team, and our industry.

II. Team Model

Social Habit operates through two specialized teams led by Hope and Marxli. This structure enables parallel testing, healthy competition, and rapid knowledge sharing, driving sharper strategy, stronger systems, and higher accountability across the organization.

Two women with long blonde hair smiling at each other, standing on stairs in front of a building, one wearing white outfit and the other red pants and a black top. Hope and Marxli Social Habit Marketing Cofounders of digital marketing agency
SocialHabit-CEOs
Hope smiling with long blonde wavy hair wearing a black blazer and white shirt against a light background.
CEO

Hope Tucker

Hope is the boss

COO

Eric Baik

As COO of Social Habit Marketing, Eric leads operations and performance, ensuring projects and campaigns run smoothly and to a high standard. He develops scalable systems, improves team execution, and supports consistent delivery. His Architecture background from Rice University brings both structure and creativity to the agency. When not working, he’s cooking, exploring the city, or outdoors with friends.

Eric wearing a black suit jacket and white shirt against a plain light background.
Phoebe smiling with long dark hair wearing a black blazer and white top against a light background.
Account manager

Phoebe Chen

Our campaigns are designed to generate sales and leads even in a crowded marketplace.

account manager

Sophia Iderkou

Our campaigns are designed to generate sales and leads even in a crowded marketplace.

Sophia with long dark hair wearing a black blazer and white shirt smiling against a light background.
Marxli-Mettauer-SocialHabitMarketing
CEO

Marxli Mettauer

ceo

Hope Tucker

Hope smiling with long blonde wavy hair wearing a black blazer and white shirt against a light background.
Eric wearing a black suit jacket and white shirt against a plain light background.
COO

Eric Baik

account manager

Phoebe Chen

Phoebe smiling with long dark hair wearing a black blazer and white top against a light background.
Sophia with long dark hair wearing a black blazer and white shirt smiling against a light background.
Account manager

Sophia Iderkou

account manager

Delaney Knebel

Delaney Knebel in front of airplane - social habit marketing
Marxli-Mettauer-SocialHabitMarketing
CEO

Marxli Mettauer

Our campaigns are designed to generate sales and leads even in a crowded marketplace.

COO

Eric Baik

Our campaigns are designed to generate sales and leads even in a crowded marketplace.

Eric wearing a black suit jacket and white shirt against a plain light background.
Delaney Knebel - Social Habit Marketing
Account manager

Delaney Knebel

Our campaigns are designed to generate sales and leads even in a crowded marketplace.

Looking for a place to grow?

Join Social Habit Marketing

We strive for excellence as a team at Social Habit Marketing, growing through shared experiences and constant experimentations. If you want to advance your career in a culture built on growth and trust, you’ll find a team here that pushes the work forward together.